Our Journey:
Where passion meets purpose.
This is the story of Enroush, a brand born from the desire to innovate and bring awareness to the often-overlooked challenges women face with menstruation — a subject that has long been shrouded in silence. Although menstruation is a natural process, societal norms have attached stigma and shame to it. Women deserve intimate care that respects both their well-being and dignity.
Enroush was created by women, for women, and stands for more than just a brand. It is a movement that ushers in a new chapter in menstrual care — one that breaks taboos, fosters self-love and a connection to nature, and makes healthy menstrual care accessible for as many women as possible.
Collaborating with gynecologists and dermatologists, we have developed safe, plastic-free, dioxin-free, fragrance-free, and toxin-free products specifically for every woman’s vulva and vagina. We have redefined intimate care by focusing on purity, offering products that women can trust.
We are proud to be Romania’s first brand offering 100% organic and sustainable cotton absorbents and pads with a clean label. More importantly, we are a movement inspired by love for you — a strong community that speaks openly and shapes the future of menstruation.